Treasures from the Atlas
Journal
Guides to argan oil, from the argan trees of the Souss Valley to your daily ritual.
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Argan oil for your hair
Argan oil has been used for centuries as a hair conditioner, helping to treat split ends and keep frizzy hair in check. Here is how to use it, from a few drops on damp ends to an overnight treatment.
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Argan oil for your skin
Pure enough to use on your skin every day, argan oil is light and easily absorbed, and a few drops go a long way. A guide to face, body, lips, nails and more.
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Where argan oil comes from
As you drive through the southern part of Morocco, the landscape is awash with beautiful argan trees. The argan tree grows only in the south-west of Morocco, which has a unique ecosystem.
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How argan oil is made
A Berber woman squats next to her r'ha, a large stone used to extract argan oil, and rhythmically grinds the argan fruit, collecting the rich brown liquid. Moroccan women have been doing this for centuries.